Celebrate the Mascots of Contemporary Graphic Design With Counter-Print’s New Softcover Book

Softbound in a gorgeous lilac cover, UK publisher Counter-Print’s latest release, Mascot, is an ode to the charming characters who inject meaning and playfulness into a brand. It also makes an eye-popping coffee table book, certain to become a colorful focal point wherever you stash it.

Featuring work from lettering artist Alec Tear, graphic designer Tais Kahatt, and illustrator Steve Gavan among others, Mascot also includes a selection of work from creative studios that specialize in brand identity. Spanning everything from tech companies and burger joints to record fairs and publishers, the work in Mascots proves these characters are as popular as ever.

Put a smile on someone’s face with a copy of Counter-Print’s Mascot, a book that celebrates a growing creative niche in contemporary graphic design. Get your copy at the link below.

Spanning everything from tech companies and burger joints to record fairs and publishers, the work in Mascot proves these characters are as popular as ever.

Counter-Print: Website | Instagram | Purchase Mascot

All photos published with permission of the artist(s); Thom Atkinson.

Want to be featured on NOT REAL ART? Email editor@notrealart.com with a short introduction and a link to your online portfolio or three images of your work.

Flip

Buffer

0 Shares

Morgan Laurens

Morgan Laurens (she/her/hers) is NOT REAL ART’s editor in chief. Morgan is an arts writer from the Midwest who enjoys saying “excuse me” when no actual pardon is needed. She specializes in grant writing and narrative-based storytelling for mission-driven artists and arts organizations. With a background in printmaking, pop culture, and classic literature, Morgan believes a girl’s best friend is the pile of books on her bedside table.